Privacy policy.
Your privacy is important to us, and so is being transparent about how we collect, use, and share information about you. This policy is intended to help you understand:
sahupatrika.com is an advertising platform providing targeted advertising services for the purpose of matchmaking (“Service”). In order to provide the services, you (User/Member) required to submit certain personal information which is displayed on the Site on behalf of you to find the perfect life partner. You hereby provide your consent to collect, process, and share of your personal information with other user/members in order to provide the service.
1. Our Commitment to Your Privacy
Welcome to sahuPatrika (“we,” “us,” “our”). We are a dedicated matrimonial platform for the Sahu community. Your privacy and trust are paramount to us. Our application’s core design philosophy is founded on user safety and data protection. We recognize the significant security deficiencies and inherent risks associated with existing informal communication methods and social groups (e.g. vaivahik Patrika services, social messaging platforms & traditional marriage bureau). These methods frequently lack adequate safeguards, leading to unauthorized access and the leakage of sensitive user data, including personal information and private media. Therefore, we have prioritized and integrated robust security protocols at every level of our service. Our commitment to maintaining the highest standards of data security is central to our operation and will remain our paramount concern.
This Privacy Policy outlines how we collect, use, store, share, and protect your personal information when you use our mobile application and services (the “Service”).
By creating an account, you consent to the practices described in this policy. We encourage you to read this policy carefully to understand your rights and our obligations.
2. Information We Collect
To provide a personalized and effective matchmaking service, we collect the information you provide when you build your profile. The collection of this data is essential for the app to function as intended.
2.1. Personal & Contact Information:
Identity: Full Name, Surname, Gender, Date of Birth
Contact: Phone Number, Alternative Number, Email Address
Address: Complete physical address including Country, State, District, City, Postcode, and House/Ward/Street information.
2.2. Profile & Matchmaking Information:
Community & Astrological Details: Gotra, Mangal Dosh status.
Physical & Lifestyle: Height, Blood Group, Eating Habits (Vegetarian/Non-Vegetarian).
Education & Career: Highest Pursued Degree, Subject of Study, Current Occupation, Work Location, Annual Income.
Family Background: Father’s Name & Occupation, Mother’s Name & Occupation, Gross Family Income.
Personal Details: Marital Status, number of children (if any), Hobbies, Mother Tongue.
Visuals: Your uploaded photos.
2.3. Partner Preferences:
- We collect your preferences for a prospective partner, including desired age range, height, living location (state), eating habits, occupation type (business, government, etc.), income level, and marital status.
3. How We Use Your Information
Our primary goal is to help you find a life partner. Your data is used for the following specific purposes:
To Provide Core Services: To create and manage your profile, and to use our algorithm to provide you with suitable matches based on your profile and preferences.
To Enable User Interaction: Your visible profile data (excluding sensitive contact details like your phone number or full address) is used to help other users find and connect with you.
For Communication: To send you essential service-related notifications, updates, security alerts, and support messages.
For Verification and Security: To verify your account (e.g., via OTP) and to monitor for and prevent fraudulent or unauthorized activity, ensuring the safety of our community.
To Improve Our Service: To analyze usage trends and feedback to enhance app features, performance, and overall user satisfaction.
For Legal Compliance: To comply with applicable laws and lawful requests from government or law enforcement authorities.
4. How We Share Your Information
We do not sell your personal data. Your information is shared only under the following circumstances:
With Other Users on the Platform: Your public profile, which includes your photos, personal details, and preferences, is visible to other registered users of the app. Your direct contact information (phone number, Date of Birth, email, full address) is kept private and is not displayed on your public profile to all. we only show these details to an other verified user only if their interest request is accepted by you.
With Third-Party Service Providers: We may engage trusted third-party companies to perform services on our behalf, such as cloud hosting (e.g., AWS, Google Cloud), SMS gateway providers for OTPs, and data analytics. These providers are contractually obligated to safeguard your data and are not permitted to use it for any other purpose.
For Legal and Safety Reasons: We may disclose information if we believe it’s necessary to comply with a legal obligation, to protect the rights and safety of our users and the public, or to prevent illegal activities.
5. Your Control and Rights Over Your Data
We empower you to manage your personal information. You have the following rights:
Right to Access and Update: You can review and modify your profile information at any time directly within the app’s settings or profile editing section.
Right to Control Visibility: You can manage who sees your information through the app’s privacy settings & interest requests.
Right to Data Deletion and Account Termination: You have the right to delete your account and all associated personal data at any time. You can initiate this process easily from within the app in the “Account & Settings” under the Account management section.
Once initiated, we will permanently delete your data from our active systems in accordance with our data retention policy, unless we are required by law to retain it for a specific period.
6. Data Security
We are committed to protecting your data. We implement industry-standard technical and administrative security measures, including data encryption (both in transit using SSL/TLS and at rest) and strict access controls, to protect your personal information against unauthorized access, loss, or misuse.
7. Data Retention
We retain your personal information as long as your account is active. If your account is deleted, we will securely erase your data from our production environments, subject to any legal obligations that may require us to retain certain information for longer periods.
8. Children's Privacy
Our service is strictly for individuals who are of legal marital age (18 years and above for women, 21 years and above for men in India). We do not knowingly collect information from children. If we discover that a user is underage, we will terminate their account and delete their information immediately.
9. Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will notify you of any material changes by posting the new policy in the app or via email.
10. What Security Measures Are in Place for Your Personal Data?
Our aim is to protect your personal data through a system of organizational and technical security measures. We have implemented appropriate internal control measures designed to protect the security of any personal data we handle. However, it is important to acknowledge that absolute security on the internet cannot be guaranteed. Once your data is in our possession, we adhere to security standards to protect it against unauthorized access.
11. Grievance Officer and Contact Information
In compliance with India’s Information Technology Act and the DPDP Act, we have appointed a Grievance Officer. For any questions, concerns, or complaints regarding your privacy, please contact:
Grievance Officer Name: Prashant Hirwani.
Email: grievance@sahupatrika.com